Americans spent billions of dollars on Black Friday

Americans spent billions of dollars on Black Friday

On Black Friday, U.S. residents spent a record $9 billion on online shopping.
It is noted that most often American consumers ordered smartphones and various home appliances. This is reported by the AP.

According to the analytical company Adobe Analytics, studying information from 80 of the 100 largest U.S. retailers, last year the Americans spent a day of sales 7.4 billion dollars, and in 2018 – 6.2 billion.

This year because of restrictions imposed in response to the COVID-19 pandemic, the share of Internet purchases has increased significantly.

Compared to previous years, buyers’ interest in jewelry and shoes has decreased significantly.

According to Adobe Analytics, on the upcoming November 30 “cyber Monday” Americans will spend $10.8 billion to $12.7 billion on purchases at online stores.