The Duchess of Sussex and wife of Prince Harry Meghan Markle became the most popular member of the royal family. In the ranking she surpassed the wife of Prince William, Kate Middleton, and the British Queen Elizabeth II.
Markle’s popularity rating was 14.5%, while Middleton gained 14.4% and Elizabeth II 14.3%. At the same time the popularity of Prince Harry this year decreased: he took fourth place in the list, ahead of his brother William. The most unpopular member of the Royal family recognized the son of Queen Elizabeth II, Prince Andrew: his index of popularity was only 8%.
When compiling the rating experts relied on the number of search queries in YouGov, Google and Instagram, which has studied the portal OnBuy. Thus, in Instagram the leader in popularity was the Duchess of Cambridge.